＊設計圍繞核心口號「心動力，新世代 (Gen-NEW Heart Power UP!)」，將新北市的城市活力與中學生運動員的青春朝氣相結合。視覺表現上打破傳統運動賽事的單一框架，大膽採用高飽和度的色彩與動態感的立體 3D 幾何元素，象徵多元運動項目的碰撞與新生代能量的爆發。透過流暢的線條與具速度感的排版，展現出運動員在賽場上不斷突破自我、激發潛能的姿態，為這場年度體育盛事注入兼具現代感與渲染力的視覺意象。
＊Centered around the core slogan "Gen-NEW Heart Power UP!", the design seamlessly integrates the vibrant energy of New Taipei City with the youthful dynamism of student-athletes. Breaking away from traditional sports imagery, the visual identity employs high-saturation color palettes and dynamic 3D geometric elements to symbolize the collision of diverse sporting disciplines and the explosion of next-generation energy. Through fluid linework and high-velocity typography, the design captures the essence of athletes pushing boundaries and unleashing their inner potential, delivering a contemporary and impactful visual experience for this annual sporting event.
Client｜富博創意股份有限公司 RICH ERUDITE CREATIVE CO., LTD.
Brand｜National Middle School Athletic Games
Year｜2026
Role｜Key Visual / 2D Design / Visual Design
Studio｜ ensu design©