＊本專案為大尺碼女裝品牌「LULU STUDIO」實體特賣會活動之宣傳 DM 與社群視覺設計。設計核心聚焦於美式復古與街頭潮流感的揉合，大膽採用濃郁的巧克力棕與復古米白作為主調性，並系統化導入拍立得相框與底片拼貼語彙，精準傳遞品牌的核心受眾個性。整體版面在極高密度的活動資訊（日期、規則、營業時間）下，透過俐落的幾何網格與斜線切分建立清晰的閱讀層級，建構出兼具商業促導力與潮流美學質感的實體宣傳載體。
＊This graphic and promotional flyer design project was developed for the physical warehouse sale event of LULU STUDIO, a plus-size women's apparel brand. The design framework merges American retro elements with contemporary streetwear aesthetics, utilizing a rich chocolate brown and vintage cream color palette paired with Polaroid-frame layouts and film-collage motifs to channel the brand's identity. Despite navigating high-density event information—including calendars, pricing rules, and location details—the composition implements a clean geometric grid and dynamic diagonal divisions to maintain a structured visual hierarchy, delivering a physical marketing collateral that balances commercial drive with premium trend aesthetics.
Client ｜ LULU STUDIO 大尺碼女裝
Year ｜ 2026
Role ｜ Marketing Materials & Graphic Design
ensu design ©