昕奇雲端（GrandTech Cloud Services）與數位時代（Business Next）共同主辦「創業小聚」系列活動，聚焦AI浪潮下新創企業的轉型與成長議題，橫跨兩場次、多元應用物料，需要一套能延伸應用、維持品牌調性一致，同時傳達科技能量感的完整視覺識別系統。
GrandTech Cloud Services, together with Business Next, co-hosted the "Startup Meetup" event series exploring how startups transform and grow amid the AI wave. Spanning two sessions across a wide range of materials, the project called for a cohesive visual identity system that could extend consistently while conveying a sense of technological energy.
以「新創的AI Transformation 轉型與成長」為主軸，發展出兩個篇章：Chapter 1《從技術落地到組織成長》、Chapter 2《從價值驗證到資本成長》。透過統一的視覺架構搭配篇章專屬配色與講者陣容整合，讓兩場次既有各自的識別度，也維持系列活動的整體一致性。
Built around the theme "新創的AI Transformation", the identity unfolds across two chapters — Chapter 1: "From Technology to Organizational Growth" and Chapter 2: "From Value Validation to Capital Growth". A unified visual framework paired with session-specific coloring and speaker lineup integration gave each session its own identity while preserving continuity across the series.
主色調以橘紅漸層為基底，搭配金色低多邊形科技紋理，傳遞成長、突破與能量感；輔以深色背景強化科技質感與視覺張力。
The palette is built on an orange-to-red gradient paired with gold low-poly tech textures, conveying growth, breakthrough, and energy, while a dark background reinforces a technological, high-contrast feel.
以主視覺KV為核心，發展標準字組合、篇章標示系統與低多邊形幾何紋樣，並延伸出識別證分級（Guest／Staff／VIP）、桌牌、指引牌等系統化物料，確保現場所有觸點皆能維持一致識別語言。
Anchored by the key visual, the system extends into a logotype lockup, a chapter-labeling system, and low-poly geometric patterns — further developed into tiered badges (Guest／Staff／VIP), table cards, and directional signage to keep every on-site touchpoint visually consistent.
識別系統從官網banner、簡報模板延伸至易拉展、拍照logo背板、手舉牌、Mic牌、桌牌、場地指引牌、識別證等現場物料，並延伸應用於EDM、event go banner與動態banner（gif），完整支援兩場次從線上宣傳到現場執行的一致品牌露出。
The identity extends from the official website banner and presentation templates to roll-up banners, a photo backdrop, hand-held signs, mic flags, table cards, directional signage, and badges — further applied to EDM, event go banners, and an animated banner (GIF), fully supporting consistent branding across both online promotion and on-site execution for both sessions.
Client｜數位時代 Business Next
Brand｜昕奇雲端 GrandTech Cloud Services Inc.
Year｜2026
Role｜Visual Identity Design
Photography｜Courtesy of the client, commissioned photography, used with permission.
ensu design ©
Brand｜昕奇雲端 GrandTech Cloud Services Inc.
Year｜2026
Role｜Visual Identity Design
Photography｜Courtesy of the client, commissioned photography, used with permission.
ensu design ©