✹ 為選品店建立完整品牌識別:從 Logo 與標準字到色彩、字體與版面規範,並延伸至名片、包裝、貼紙、提袋、社群模板與官網banner。設計語氣定位於「精緻、克制、具選物品味」,以一致的視覺語言銜接線上與線下接觸點,形塑可被辨識且可擴充的品牌體驗。
✹ Established a complete brand identity for Moonlit Select Shop, covering the logo, logotype, colour palette, typography, and layout system. The design extended into business cards, packaging, stickers, tote bags, social media templates, and website banners. The brand tone was defined as refined, restrained, and tastefully curated, with a consistent visual language connecting both online and offline touchpoints to create a recognisable and expandable brand experience.
✹ Established a complete brand identity for Moonlit Select Shop, covering the logo, logotype, colour palette, typography, and layout system. The design extended into business cards, packaging, stickers, tote bags, social media templates, and website banners. The brand tone was defined as refined, restrained, and tastefully curated, with a consistent visual language connecting both online and offline touchpoints to create a recognisable and expandable brand experience.
Client | moonlit select 選品工作室
Year | 2023
Role | Brand Identity Design
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